Q is a new tire company that is creating a revolution in tire technology. Why? Because millions of lives are at stake. Including yours and your family's.

Every winter, icy road conditions cause thousands of accidents and fatalities. But now Q has invented the first and only all-season tire with deployable and retractable studs, creating an all new tire industry category of "adaptable" tires.

Q's all-season tires with Studs on Q technology for cars, SUV's and light trucks with driver safety and convenience in mind. Q’s wireless, driver-activated technology enables studs to extend, on cue, above the surface of the tire during times of packed snow and ice, or to be retracted below the tread surface when not required.

Q’s all-season tires with Studs on Q technology alleviate extensive road damage caused by permanent studs, and are designed to improve safety in all weather conditions. Q technology is the long awaited solution to changing weather conditions that create challenging and dangerous driving conditions.

STUDS ON Q: SAFETY and CONVENIENCE